Be Creative!
Take inspiration from other ABMP members who created special ways to bring touch to their communities and plan your unique promotion.
- For every 60-minute massage booked [during Massage Week], 15 minutes were donated to someone in need. (Amy Groner, Ohio)
- Every client [during Massage Week] received a 60-minute gift certificate to give to someone else who would benefit from a bodywork session. Advertising the promotion in advance filled her schedule! (Cath Cox, Colorado)
- Ask others to nominate a person doing good work-a volunteer, advocate, tireless worker, friend, shoulder to cry on-to receive a free massage. (Megan Spence, New York)
Volunteer or Offer Discounted Chair Massage
Think about the people, causes, or events that inspire you, and share your work with those communities. Here are some ideas to get started:
- Animal shelter staff
- Firefighters
- Homeless shelter residents and staff
- Hospice care staff
- Hospital staff
- Local community events (e.g., concerts, farmer’s markets, 5Ks)
- Nursing home residents and staff
- Police personnel
- Teachers
Donate or Raise Funds
- Donate gift certificates or a percentage of your sales to local charities and other deserving individuals or organizations.
- Put a special tip jar in your office to raise money for a local charity or organization.
- Encourage clients to bring in canned goods to be donated to your local food bank.
- Create a pay-it-forward campaign that clients can contribute to.
Get the Community Involved
- Ask your clients how massage benefits them in their lives and get permission to share their thoughts on social media to raise awareness.
- Ask your clients if they know of a group or community that could use healing touch.