Kristin Coverly, LMT is a massage therapist, national educator, and former instructor and school administrator with degrees in marketing and public relations. As the director of professional education at ABMP, she creates resources and education to support massage and bodywork professionals, has led ABMP BizFit Live: Successful Practice Workshops across the country, and wrote the Business Side column in Massage & Bodywork magazine. By creatively blending her backgrounds in business, education, and massage she helps therapists develop unique strategies to successfully market and manage their practices. Contact her at kristin@abmp.com.